How I slashed recruitment costs for my boss

How I slashed recruitment costs for my boss

Background: When I started with our group, we were already recording our group’s job ads in a spreadsheet for invoicing purposes. With a few listing templates in the archives, placing the ads were treated as a necessary evil and like a fixed cost that couldn’t be optimised. Assigned to post the job listings and keep the spreadsheet up-to-date, I quickly realised that services such as Trade Me Jobs and...
Directory Advertising: What to Look For and When to Run

Directory Advertising: What to Look For and When to Run

An article in The New Zealand Herald by Viamoana Tapaleao – this one – features a New Zealand directory service by the name of ‘Google Directory’. This web-based directory service, with no legal association with Google themselves, lists thousands of New Zealand businesses by category and provides a number of online advertising packages that range from $595 to a huge $14,995. According to the article, a number of businesses...