Mark Lincoln

Helpful articles and guides from a marketer, recognised as a leader in digital marketing, including advertising, SEO, and more. Also sharing the occasional car review and other insights from the world of automotive marketing.

Simon Sinek

Simon Sinek on responsible leadership at the 2019 World Government Summit, and his story of Noah, a guy who works for Four Seasons.

Using Data at Meetings

I’m currently going through a few online courses (as mentioned previously) during the lockdown. Right now, I’m completing a course by Google focused on ads measurement, and I came across one section that I had to share: Individual Measurement Habits.

Free Online Marketing Courses

During the COVID-19 lockdown, now is a great time for marketers to check out some free online digital marketing courses and prepare for the return to work.

New Facebook Page Design

An all-new Facebook design is rolling out to desktop web browsers around the world. Take a look at the new dark mode and learn about new cover photos.

I was honoured to accept Škoda’s Marketing Award on behalf of our team, and then further honoured to accept Volkswagen’s Marketing Award!

Sheep at a Canterbury farm with smoke haze from New Zealand's fire

On New Year’s day, while homes in Australia are evacuated and thousands of firefighters tackle the blaze, New Zealand itself starts to witness a side-effect of the disaster.